Social Media Week 2024 | Adweek | New York City

Bazile joined LinkedIn’s Melanie English and creator DeAndre Brown for a conversation on LinkedIn’s evolution from a traditional professional network into a platform for creators, storytelling, and culture. Drawing from her experience building both brands and her own creator platform on LinkedIn, Bazile shared how marketers can move beyond overly polished corporate content, embrace more human storytelling, and build a presence that earns attention and creates genuine connection.